Oui
Today’s Oui woman loves being a woman and expresses this with her clothes – naturally and confidently. Our fashion lets her live out this feeling. Fashion that is always a little bit different but always true to itself. Distinctive and unique.
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Everyday, long-sleeved striped t-shirt in soft twisted cotton. -
Everyday, long-sleeved striped t-shirt in soft twisted cotton. -
Super-casual, longer shirt with a Kent collar in a soft, highly elastic cotton stretch fabric. -
All-over printed blouse with decorative stones. It is a casual shape with overcut shoulder and cuffs, and an elastic hem. -
High comfort, modern and uncomplicated ... a wardrobe must-have! Made from high-quality stretch cotton with a higher waistband and smart pleat details. -
High comfort, modern and uncomplicated chino trousers ... a wardrobe must-have! Made from high-quality stretch cotton with a higher waistband and smart pleat details. -
Slim-fit linen/cotton blend jumper with regular set-in sleeves and a round neckline. This super soft and casual knit has a washed look that embraces a relaxed style. -
Multicolour jumper in white linen plated with colourful striped cotton creates an easy, playful summer look. A casual fit, slightly shortened with dropped shoulders and a round neck. -
This super soft, casual v-neck jumper is your cuddly partner for cool summer days. Casual fit with 3/4 raglan sleeves and ribbed collar and cuffs. -
This super soft, casual v-neck jumper is your cuddly partner for cool summer days. Casual fit with 3/4 raglan sleeves and ribbed collar and cuffs. -
Smooth knit, cotton-blend casual fit jumper has a round neck and a half-sleeve with a ribbed hem. Perfect for mid season. -
Smooth knit, cotton-blend casual fit jumper has a round neck and a half-sleeve with a ribbed hem. Perfect for mid season. -
Colourful shirtdress in super comfortable, pure cotton in a happy swirl print. This classic style has short straight sleeves and a subtle A-line skirt shape with accentuation on the waist. -
Soft and smooth, you'll fall in love with this Oui jumper with a swirl pattern in a cuddly alpaca blend. It is a straight fit in a short length with half sleeves in the new fashionable T-shape. Made in Italy. -
Sporty basic jumper made from 100% organic cotton in a straight relaxed shape. Features left/left knit, a loose-fitting stand-up collar with drawcord and a small knitted-in front pocket. -
Sporty basic jumper made from 100% organic cotton in a straight relaxed shape. Features left/left knit, a loose-fitting stand-up collar with drawcord and a small knitted-in front pocket. -
Modern timeless blouse with an elongated silhouette and a stand-up collar in a sporty cotton quality. -
Nineties style, straight cut, relaxed long leg jeans in high-quality stretch denim in an authentic blue stonewash. Contrasting stitch detail and OUI leather label in the waistband complete the design. -
Dyed t-shirt with delicate colour effect in lightweight cotton with inside out statement print. Features a round neckline with sporty trim and a decorative cavallistitch at the back. -
Sporty basic jumper made from 100% organic cotton in a straight relaxed shape. Features left/left knit, a loose-fitting stand-up collar with drawcord and a small knitted-in front pocket. -
Light cotton blend knit sweater with a batik style print in delicate pastel shades. It has a patch pocket and side slits. -
Dyed t-shirt with delicate colour effect in lightweight cotton with inside out statement print. Features a round neckline with sporty trim and a decorative cavallistitch at the back. -
Soft cotton-blend chunky knit look cardigan in an all-over cable pattern. It has a deep v-neck with ribbed trim. -
Soft cotton-blend chunky knit look cardigan in an all-over cable pattern. It has a deep v-neck with ribbed trim. -
High-waist, relaxed fit jean with a downward tapered leg made from soft, high-quality dyed stretch denim casually washed. -
Pearl knit cotton sweater in a straight shape with an extended back and a high round neck. It has a zip on the side and a side insert in a thinner knitted yarn. A favourite piece! -
Casual knitted jumper with minimalistic details in a soft wool-modal blend. The sleeve has an angular insert with a rolled hem, and there is a tucked seam at the front and back. A patch pocket with ribbed trim finishes the look. -
OUI knitted jumper with a cute little stand-up collar in a soft wool-modal blend. It has ribbed detail along the shoulder, high ribbed cuff and ribbed hem. -
Stunning jacquard cardigan in a cosy alpaca-blend yarn. It has a relaxed shape with dropped shoulder, patch pockets and clean trim on the hem and sleeves. Made in Italy. -
Italian space dye stripe jumper made from a soft wool blend and alpaca content in a subtle monochrome slub yarn. It has a relaxed shape with a dropped shoulder and high rib finishes at the hem and sleeves. Made in Italy. -
Casual fit, straight-leg knitted trouser in a soft wool blend. The elastic waistband and the hem are finished with a rib knit. -
Modern seamless jumper in soft wool blend. It has a relaxed shape with a dropped shoulder stretched to the back, a stand-up collar with worked in ribbing and a rounded hem with rib trim. -
Casual fit, straight-leg knitted trouser in a soft wool blend. The elastic waistband and the hem are finished with a rib knit. -
Modern seamless jumper in soft wool blend. It has a relaxed shape with a dropped shoulder stretched to the back, a stand-up collar with worked in ribbing and a rounded hem with rib trim. -
Casual fit, super comfortable, knitted A-line skirt in a soft wool blend with an elastic waistband knitted in rib. Combine with the matching jumper. -
Casual, cosy, stylish knitted jumper in a soft wool blend. Round neck, high ribbed hem and sleeves with a special sleeve insert. Pair with the matching knit skirt or knit trousers for an on trend look. -
This jogger-style trouser is super comfortable and super trendy at the same time. A casual style with a straight leg and discreet side pockets, it is made from soft, high-quality stretch cord. This is a practical, contemporary slip-on style, easy to combine with everything! -
The OUI cropped skinny jean is made from a power stretch denim in an authentic wash. It has a low waist with a narrow leg and small side slits in the hem. -
Love a white cotton shirt! The concealed front placket and tidy Kent collar gives this classic style a clean finish. -
A classic winter wardrobe basic! This classic regular-fit turtleneck is made from organic cotton ... to keep you warm if you can't wear wool. -
Easy, casual fit long-sleeved cotton blend pullover with dropped shoulder. The neck, hem and sleeves are finished with a ribbed trim. -
Out of stock
Easy, casual fit long-sleeved cotton blend pullover with dropped shoulder. The neck, hem and sleeves are finished with a ribbed trim. -
Out of stock
Easy, casual fit long-sleeved cotton blend pullover with dropped shoulder. The neck, hem and sleeves are finished with a ribbed trim. -
Beautiful and loose flowing pleated midi dress in an all-over print. Tighter pleating on the upper body and looser in the skirt section make for an uncomplicated casual fit. A wardrobe must! -
Timeless dress in a casual, short, feminine-sporty style. This exclusive black and white print is made in a highly elastic, crease-resistant silky touch quality fabric. Features a round neck collar, long button placket and side pockets. -
Out of stock
Casual cotton knit hoodie with a sophisticated twist. Features a double collar, with both round neck and a hood with braid detail. Also double cuffs, cable knit pockets and drawstring at the hem. -
Beautiful and loose flowing pleated midi dress in an all-over print. Tighter pleating on the upper body and looser in the skirt section make for an uncomplicated casual fit. A wardrobe must! -
Italian jacquard jumper made from a cosy alpaca blend with a Norwegian look. It is a slightly relaxed fit with raglan sleeves and colourful ribbed trims at the neck and sleeves. Made in Italy -
You'll love this straight 90s retro style jean in soft, elastic denim with a striking authentic wash. It's a modern interpretation of the 5 pocket classic cut with a straight leg, typical contrast stitching at the seams and leather OUI label in the waistband. -
Light denim quality shirt made from stretch cotton, with authentic wash in a trendy used look. This regular fit blouse has a relaxed cut, a typical Kent collar, two breast pockets and a full-length button placket with small press-studs. -
Out of stock
Ribbed cotton jumper in a casual fit. There are slits at the side seams and the front is slightly shortened, for a chic and comfortable look. -
Out of stock
Casual fit, cosy turtleneck with dropped shoulders in 100% cotton. Defined by inserts in the sides and sleeves, this sweater has a nylon hem with elastic drawstring and stoppers on both sides. Perfect weekend look! -
Elegant, tab front polo shirt sweater with half sleeve in a soft silk-cotton blend knit. -
Elegant, tab front polo shirt sweater with half sleeve in a soft silk-cotton blend knit. -
Out of stock
Inside out printed sweater in a soft viscose blend. This relaxed fit sweater has ribbed hem, sleeves and collar and features decorative stitching on the shoulder in bold turquoise. Decorative stones flow from the shoulder to the waist and add light to the camoflauge pattern. -
Out of stock
Cropped v-neck cardigan in a soft wool-modal blend with high-quality horn-look buttons, two patch pockets and ribbed sleeves. A stylish OUI basic! -
Out of stock
Crew neck slip-over in a soft wool-modal blend with a ribbed hem. Designed to be worn over a blouse or t-shirt .... but for our mild Autumn days, just wear it as a top by itself or under a jacket. -
Crew neck slip-over in a soft wool-modal blend with a ribbed hem. Designed to be worn over a blouse or t-shirt .... but for our mild Autumn days, just wear it as a top by itself or under a jacket. -
Out of stock
This jumper, in a soft wool-modal blend, is the perfect piece for cooler weather. An easy straight fit with an elongated back and patch pockets, it features a special sleeve insert and stand-up collar. The sleeves, yoke and back are finished in a rib knit. -
Out of stock
This jumper, in a soft wool-modal blend, is the perfect piece for cooler weather. An easy straight fit with an elongated back and patch pockets, it features a special sleeve insert and stand-up collar. The sleeves, yoke and back are finished in a rib knit.
DESIGNERS
